The Soleful Shoes Story


 

A revolution in fashion is required
Women come in all shapes and sizes
There is no mould for a woman
Soleful Shoes advocates for an inclusive fashion community

 

                                   

Childhood friends, Pradhima Shyamsunder and Kuppal Palaniappan, have always struggled to find shoes that fit. With Pradhima being a 4ft 11inch petite-footed size 5 and Kuppal being a 5ft 10inch larger-footed Australian size 11, shoe shopping has always been a difficult exercise.  They have experienced first-hand the issue that shoe stores in Australia don't cater for women outside the 'norm'. The sad consequence is that women resort to buying shoes in the children's or men's shoe store, overseas or custom-made.  How unfair!

Determined to solve the issue, Pradhima and Kuppal have partnered to start Soleful Shoes, to make a difference to us forgotten women. They believe women are perfect just the way they are and should have shoes to match no matter the size.

Here's a great video on our concept and brand by SBS Small Business Secrets 

Donate your own Shoes

At Soleful Shoes we run half yearly community shoe drives for our charity partner, Dress for Success. Look out for when the next shoe drive is in our newsletter! 

Click here for more info on our social purpose.